Ehdnariloyd “Eden” Gutierrez, Vice President for Asia-Pacific and Country Head for China and Malaysia at Foundever, is a dynamic leader in the customer experience industry. With over 21 years of expertise, she has played a crucial role in driving Foundever’s success across the region, enhancing productivity, and strengthening operational efficiency while maintaining a people-centric approach.

Transforming Business Continuity and Innovation
Joining Foundever in 2019, Gutierrez was instrumental in navigating the company through the challenges of the COVID-19 pandemic. She pioneered the MAXhub model, a hybrid worksite setup piloted in Palawan, which balanced remote flexibility with traditional office capabilities. This innovation became a global benchmark for operational resilience.
.jpeg)
Championing Diversity, Equity, and Inclusion
As Chairperson of the Disability at Foundever Employee Resource Group, Gutierrez has been a strong advocate for workplace inclusion. Her leadership has driven initiatives supporting persons with disabilities, contributing to Foundever’s recognition with the HR Asia Diversity, Equity, and Inclusion Award in 2023.
Elevating Employee Experience and Engagement
Under Gutierrez’s leadership, Foundever’s employee net promoter score (eNPS) reached 62.6 in the 2023 MAX Annual Survey, reflecting a positive workplace culture. Her focus on employee well-being helped Foundever earn recognition as one of the Philippines’ Best Employers for 2024 by Statista and the Philippine Daily Inquirer.
Driving Regional Expansion and Strategic Growth
Gutierrez has spearheaded Foundever’s growth across the Asia-Pacific region, overseeing three sites in China and leading the expansion into new markets. She played a key role in establishing the company’s first multilingual hub in Kuala Lumpur, Malaysia, further strengthening Foundever’s presence in Southeast Asia.
A Leader Committed to Impact and Excellence
Gutierrez’s leadership extends beyond business success, as she remains committed to fostering talent and creating a lasting impact on employees and communities. Her strategic vision, passion for inclusion, and dedication to operational excellence continue to position Foundever as a leader in the customer experience industry.