Neo Target Company Limited was initially registered as a trading company in Bangkok, Thailand, in 1988. However, it officially transitioned into the public relations industry in 2002, establishing itself as a communications consulting firm dedicated to building reputable brands for enterprises and leaders. The company specializes in defining and communicating brand reputation while fostering trust among target stakeholders.
A Strong Clientele Across Diverse Industries
Neo Target serves an extensive range of industries, including retail, information technology, healthcare, real estate, food and beverages, and telecommunications. Remarkably, 80 percent of its clients rank among the top three corporations in their respective industries. High-profile names such as 7-Eleven, Unilever, Aston Martin, Shell, Amazon’s Twitch, and multiple government organizations are part of its esteemed clientele.
Blending Human Communication with Technological Trends
While technology continues to evolve, Neo Target recognizes that human interaction remains an essential aspect of communication. The firm stays ahead of industry trends by forming a consortium of experts from various fields to offer a full range of services. Its unique selling points include seasoned specialists, personalized consultations, and accessible pricing. Dedicated to media monitoring, the company ensures it remains proactive in addressing emerging issues and adapting to new media landscapes.
Crisis Management and Strategic Communications
Neo Target excels in crisis communication, offering management services for clients facing negative publicity. Whether combating fake news on social media or handling unforeseen circumstances, the firm specializes in strategic crisis response to safeguard brand reputation.
Commitment to Growth and Excellence
Unlike firms that measure success through expansion, Neo Target focuses on growing in calibre rather than size. It prioritizes achieving annual milestones, fostering innovation, and providing impactful solutions that contribute to its clients’ growth.
Investing in Human Capital
Neo Target values its employees as the driving force behind its success. The company hires only skilled professionals and ensures talent retention through rewarding benefits. Understanding the critical role of expertise in advising clients, it places great emphasis on recruiting the right team members. To further enhance its workforce’s capabilities, the firm has outlined training initiatives in design thinking, storytelling, and digital marketing.
Corporate Social Responsibility and Community Engagement
Beyond business, Neo Target actively participates in corporate social responsibility initiatives. It has been handling publicity campaigns for the Anti-Corruption Organization of Thailand since its inception seven years ago. Additionally, the firm collaborates with Chulalongkorn University’s mass communications alumni and the Thai Government Pharmaceutical Organization. As part of its commitment to public welfare, Neo Target also offers specialized services free of charge for select campaigns.
Through its expertise and willingness to contribute to social causes, Neo Target continues to reinforce its dedication to excellence in the communications industry.
