A Philippines multi-level marketing company believes Filipino ingenuity is the key to success.
First Vita Plus Marketing Corporation (FVP) is a multi-level marketing company established in 2002 in the Philippines. In its 17 years of business it has amassed over two million dealers and users. As a direct sales company, it believes in offering unique products of excellent quality with which to grow and to expand its network’s base. The FVP business plan embraces people from all sectors and backgrounds to whom the company sees itself as being an opportunity-provider to.
FVP President and Chief Executive Officer Doyee Tumpalan – Most Promising Entrepreneur, Enterprise Asia’s Asia Pacific Entrepreneurship Awards 2014 – is constantly present and available to leaders of FVP, and takes an active role in the promotion of the business by visiting key centers and groups monthly. It is her vision to see MLM recognized as a viable employment and livelihood solution for those in need of opportunity. It is also the belief of the company that the Filipino nutraceutical industry is on equal footing with the world’s best natural health products.
In preparation for global readiness, FVP is the first multi-level marketing company with a fully automated system. It fully believes that SMEs can succeed beyond the markets they usually operate in. The key to doing so, according to FVP, is to constantly innovate and to think beyond the confines of what is traditional and possible. The striving to rise above market expectations is firmly anchored in product integrity, with FVP standing by every product it produces, stating that each is an original formulation, borne out of years of research and development.
FVP believes product development will be crucial to being able to keep an even course through the next five years. The company is convinced that as long as product excellence is sustained, it will always have dealers who will spread the word of the unlimited opportunity found in FVP.
With human capital being vital to the business, FVP banks on keeping its people happy and competent. This translates to providing educational and learning opportunities, skills enhancement and training. Training focuses on marketing, both traditional or digital. Associates and representatives are taught how to best communicate with dealers, with the Founder being a big believer of conducting leadership talks and seminars herself. The company also offers special interest lessons such as digital communications, where staff are sent abroad for experience and exposure.
Being in the business of people, FVP’s corporate social initiatives are human and social-centric. The First Vita Plus’ Share and Care Foundation benefits children with disabilities and certain ailments. The company also sponsors deserving case to enable them to complete their studies, believing that education is the right of all children. In ten years FVP hopes to make the best even better, by opening doors for itself as a business, and for Philippine products, in the global market. It plans to keep coming up with products and business incentives that continue to reflect what the company stands for – excellent people, products and performance. It also desires that MLM be fully recognized as a viable employment and livelihood solution for those in need of opportunity, both in the Philippines and abroad.
